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Business over the internet for Sacmi and Keramica Horni Briza
by
Anonymous
January 21 2004--Business to business over the internet is becoming more and more central to Sacmi’s sales strategies. Thanks to an innovative web marketing service activated on the Group’s website over a year ago Sacmi’s customers can now access a dedicated section where it is possible to purchase spare parts, consult manuals and catalogues and receive technical support. Sacmi’s eServices are extremely popular with our overseas customers, especially those in countries with emerging economies. In the Czech Republic, for example, Keramica Horni Briza, one of the largest producers of ceramics and wall/floor tiles in the country regularly uses the web to purchase Sacmi spare parts. “We use the internet – explains Roman Svoboda, Purchaser at Keramica Horni Briza – to place orders for Sacmi spare parts, check stock and remain up-to-date with the prices of the goods. Furthermore, thanks to the web, we are able to look at machine drawings, identify specific spare parts classified with a particular code and refer to all the technical documentation relating to the machines made in Imola. This all helps to improve our efficiency as well as saving time and money, especially since Sacmi decided to apply a discount of 3 percent on all spare parts purchases made on line. I believe Sacmi’s eServices system to be efficient, practical, and easy-to-use”. Keramika Horni Briza is part of the Lasselberg group based in Plzen in western Bohemia. The company has a long tradition of tile production and, today, thanks to its innovative production technology, the skills and talents of its workforce and the ownership of raw material deposits, it has become an important industrial concern undergoing strong expansion on the European market.
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